Founder Program

(Limited Time Offer)

My Services

  • Half Day Consult

    • Two weeks of pre-work and email prep

    • Four-hour collaborative strategy session

    • Customer journey mapping

    • Priority marketing recommendations

    • Immediate next steps for your team

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  • Fractional CMO

    • Full marketing strategy development

    • Prioritized campaign roadmap

    • Daily collaboration with your team

    • Leadership across GTM, content, and growth

    • Weekly progress reviews

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  • Ongoing Advisor

    • Bi-weekly strategic check-ins

    • Campaign review and optimization

    • Feedback on messaging, content, and GTM

    • Quarterly performance evaluation

    • Priority access for questions and guidance

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  • Messaging Workshop

    • Three-day collaborative workshop

    • Core product messaging framework

    • Value pillars and proof points

    • Differentiation and competitive narrative

    • Channel-specific messaging guidance

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Get strategic product marketing guidance in a focused 6-hour program, plus ongoing support with one free advisory slot per month.

Six-hour focused program

One free slot per month

Special discount pricing

This program is for Founders ready to sharpen their product narrative and strengthen their go-to-market.

What is this Founder Program?

  • A 6–8 hour, no-cost advisory sprint for a select few startups

  • Hands-on, collaborative work leveraging best-in-class, vetted frameworks

  • A clear product narrative that drives conversions, retention, and growth

  • Sessions that are designed to create traction, not just talk about it

What you get

  • Product Narrative Canvas

    A visual framework that defines your core story: who you serve, what problem you solve, and why it matters

  • Quick GTM

    Prioritized quick wins and actionable next steps to improve your messaging, positioning, and go-to-market execution immediately.

  • Free Follow-up

    Continued support as you start to implement your refined narrative and GTM strategy, with expert guidance to help you stay on track with two 45-minute sessions.

  • Founder Feedback

    Direct, helpful insights from someone who's been in the trenches with startups like yours.

Is this for you?

  • Growth-stage AI Companies

    You've got traction or are ready to find it. Now you need the story to match.

  • Past Product-Market Fit

    You are past product-market fit, but now you need to hone your message and GTM to get users, retain users, and scale.

  • Receptive Founders

    You are willing to give some time to collaborate and have a good understanding of the challenges your business is facing.

  • Turn Products into Stories

    You're ready to shift from 'what we do' to 'why it matters.'

How it works

1. Apply through the form

Tell me about your scale-up, your biggest GTM challenge, and what success looks like for you.

2. Join a quick intro conversation (20 minutes)

We'll connect to make sure this program is the right fit and set expectations for how we'll work together.

3. Kick off your advisory sprint

We'll roll up our sleeves to clarify your narrative and tweeze out some go-to-market quick wins through focused, collaborative working sessions.

4. Get your narrative a path forward

Walk away with a clear, interactive narrative and a clear plan for your next moves.

5. Take advantage of the free follow-ups

You get 2, 45-minute follow-up meetings to use any time you need it.